Hera Seoul Fashion Week [SFW] 2015 was held in October 2015. What better place to hold SFW than Dongdaemun Design Plaza (DDP) where thousands of millennials from all over Asia anticipated catching a glimpse of their favorite K-Pop stars in the latest Hallyu (Korean Wave) fashion?

Friendships are obviously important in all societies for business as well as for social reasons, but few people go as far as Koreans in their need and compulsion to develop and keep a network of chingu (cheen-goo) or friends.